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Email Newsletter

These days, Relationship Marketing is incredibly important. Gone are the days when you could put your print advertisement in the newspaper and people would call you. Now your potential customer wants to know about you before using your services, and wants to have some kind of a relationship. This is especially important for professionals who sell their services.

One way to very directly reach your potential (and existing) clients is through an email newsletter. (sometimes called an "E-newsletter")

Email newsletters allow you to:

  • Develop a relationship with your customers
  • Educate your customers (on something that interests them)
  • Share special offers
  • Make your clients feel special (through exclusive information and offers)

Also, email newsletters provide the highest ROI of digial marketing.

However, they are a lot of work to develop, set up, and manage, in order to get the best results.

Janine can either help you get started with email newsletters, review and offer suggestions to improve what you're currently doing, or manage the whole thing and save you lots of time.

Email Newsletter Services:

  • Building e-newsletter template
  • Developing e-newsletter campaigns
  • Writing company e-newsletters
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Janine Dalton Marketing Consulting | 14 Jerome Street | Toronto, Canada | M6P 1H7 | janine@janinedaltonmarketing.com

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